Marketing Intern

We are looking for a qualified intern to join our marketing/advertising team. Our marketing department produces quality work for local businesses in the North East Arkansas & Greater Nashville area and seeks an intern who can participate in various stages of print and online marketing campaigns.

This intern should be prepared to work in a fast-paced team environment and will finish the internship having gained broad experience in various aspects of marketing.

Responsibilities

• Assist in the creation of signage, circulars, mock ups, email campaigns, online promotion, etc.
• Assist in the distribution or delivery of marketing materials
• Assist with the fulfillment of marketing offers
• Assist with the preparation and delivery of training materials
• Perform analysis of marketing and sales data
• Seek and analyze competitor marketing and sales materials both on and offline
• Prepare presentations
• Open and sort mail
• Enter contact information into contact management systems
• Provide support to social media efforts
• Monitor social media for trending topics to utilize on social media channels
• Maintain tracking report of public relations activity

Requirements

• Undergraduate student in Nashville majoring in Sales, Marketing, or Advertising
• Excellent verbal and written communication skills
• Extensive knowledge of social media
• Driven and hard-working
• Ability to take direction and multi-task
• PowerPoint, Word and Excel experience a plus

Benefits

• Practical experience with current marketing and advertising techniques
• Shadowing, mentoring, and training opportunities
• Flexible schedule for students

Advertising Sales Representative

We are looking to employ a persuasive advertising sales representative to convince potential clients to purchase advertising space and that existing clients remain satisfied with our advertising products and services. The advertising sales representative's responsibilities include identifying clients' needs, researching competitors' advertising services, products, and prices, and responding to potential clients’ inquiries. You should also be able to provide clients with cost estimates of the products or services required.

To be successful as an advertising sales representative, you should demonstrate effective communication skills and be able to build rapport with clients. Ultimately, an outstanding Advertising Sales Representative should achieve excellent customer service and continually meet or exceed sales quotas.

Responsibilities

• Building and sustaining long-lasting relationships with existing and potential clients.
• Conducting research on potential clients' products or services and determining the geographic location of the majority of their target customers.
• Setting up meetings with potential clients to present advertising proposals and address their concerns.
• Assisting the marketing team in the preparation of media kits and promotional plans.
• Attending sales meetings, trade shows, and training workshops as required.
• Persuading clients to purchase company advertising products and services by communicating the benefits of various types of advertising.
• Providing recommendations on suitable formats, advertising mediums, and font sizes.
• Preparing sample advertisements for clients.

Requirements

• High school diploma or GED.
• Bachelor's or associate's degree in advertising, communications, or related field is preferred.
• Proven experience working as an advertising sales representative.
• Proficient in all Microsoft Office applications.
• Sound knowledge of marketing principles and techniques.
• Excellent organizational and analytical skills.
• Strong negotiation and consultative sales skills.
• Effective communication skills.
• Exceptional customer service skills.

Marketing Associate

We are looking for a Marketing Associate to help plan and implement our marketing and advertising activities.

For this role, you should understand the full marketing mix and be familiar with ways to analyze market research and customers’ behavior. You should also be able to create spreadsheets and analyze quantitative data to interpret ROI and KPI metrics.

Ultimately, you should help us achieve our business goals through building strong marketing campaigns.

Responsibilities

• Effectively manage daily administrative tasks
• Prepare reports on marketing and sales metrics
• Collect and analyze consumer behavior data (e.g. web traffic and rankings)
• Conduct market research and identify new opportunities
• Coordinate with the marketing design and content teams to generate digital and print advertising material
• Contribute to collaborative efforts and organize promotional events
• Assist with organizing promotional events
• Monitor and report competitors' marketing and sales activities

Requirements

• Exceptional knowledge of statistical packages (SPSS, SAS or similar), databases and MS Office
• 5+ years experience in marketing or related field
• Posses search engines, web analytics, and business research tools acumen
• Adequate knowledge of data collection methods (polls, focus groups, surveys etc)
• Strong communication and presentation skills
• Working knowledge with CRM programs
• Solid computer skills, including MS Excel, web analytics and Google Adwords
• Proficiency with SEO/SEM campaigns
• Excellent communication and presentation skills